Participated in three live-streams hosted by top Chinese influencers with over 1 million followers each.
Date2025-11-13
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SEOHO LAB Collaborates with Top Chinese Influencers for Three Live Broadcasts at the 2025 Shenzhen Gifts & Home Fair
Shenzhen, China – October 30, 2025 –
SEOHO LAB Co., Ltd. announced that during the 2025 Shenzhen Gifts & Home Fair, held from October 20 to 23, it collaborated with popular Chinese influencers (Wanghong) to appear in a total of three live-stream broadcasts.
This initiative was part of the Gyeonggi Business & Science Accelerator’s Export Distribution Support Program, aiming to introduce SEOHO LAB’s flagship brands, Skin On You and Singredient, to local Chinese consumers. The live broadcasts drew significant attention, with inquiries about the company’s ampoule products surging immediately after they were featured. Viewers praised the products’ luxurious texture and sophisticated fragrance.
A representative from SEOHO LAB commented,
“Thanks to Gyeonggi Province’s support, we were able to collaborate with leading Chinese influencers. Experiencing the direct consumer response on-site allowed us to truly gauge our brand’s potential. Based on this experience, we will actively pursue partnerships with official distribution channels in China.”
This influencer collaboration is recognized as a strategic foothold for accelerating SEOHO LAB’s entry into the Chinese market. Moving forward, the company plans to strengthen its global presence by leveraging K-Beauty technology and its clean formulation philosophy.
Date of Issue: October 30, 2025