SEOHO LAB Participates in the 2025 Jinan Beauty Expo, Strengthens Local Business Network

Jinan, China – November 10, 2025 –
SEOHO LAB Co., Ltd. announced that it participated in the 2025 China Jinan Beauty Expo Autumn held from November 5 to 7, showcasing its high-performance self-developed ingredients and ampoule products and engaging in active consultations with local buyers and aesthetic distributors.

Through the exhibition, SEOHO LAB recorded dozens of export inquiries, including OEM and ODM development requests, dealership contract inquiries, and bulk raw material orders. As a result, the company successfully established a dealership operation system with local partners in Shandong Province, China.

A local consultant in China will oversee practical sales support, including product distribution, customer consultations, sample management, and follow-up order handling, primarily across Shandong Province. This initiative is expected to further enhance SEOHO LAB’s brand recognition and accessibility within the Chinese mainland market.

SEOHO LAB CEO Lee So-hee stated,

“This exhibition was more than just consultations; it marked a meaningful achievement in directly securing local distribution networks. We plan to expand our multi-faceted business model in the Chinese market, including OEM, ODM, and raw material supply.”

Date of Issue: November 10, 2025